
Acquiring "Great Talent" is
only half the battle!
The other half is
"Keeping Great Talent!"
"Development" is the key!
"Houston, we have a problem!"
As a leader, you have two options when it comes to “how” an employee or team “does” their job - wait for a crisis, or prevent problems from happening in the first place. Either way, both call for the development of your employees' soft-skills that are critical in "how" they do their job. And that is what we do at Leading Edge Branding™.
The aspect of "HOW" an employee does their job is based solely on their "soft skills." But don't misinterpret the word "soft" to mean "weak." In fact, it is quite the opposite.
At Leading Edge Branding™ we call these "Universal Branding Skills™" because these skills are what defines one's personal brand!"
-Parker Geiger
SOLVING BIG PROBLEMS
by
GENERATING NEW APPROACHES
Our Core Professional Development Programs consists of those "Universal Branding Skills™" that are key components of developing, maintaining and retaining employees. Why?
Because every experience and interaction your employees have with others, from how they do something, to what they say and how they say it, to what they represent, to what they associate themselves with, to what they wear, and anything they produce, should create a positive, emotional connection with others.
Bottom line, a personal brand is one's reputation, and that reputation can support or wreak havoc on your organization's established brand.
An employee's personal brand should align
with your company's
brand and messaging, not diminish its value!
Empowering your employees to develop and maintain those "Universal Branding Skills" that are not only reflective of who they are, but are aligned with the organization's brand is the key to sustaining a healthy bottom line!
Core Professional Development Programs
We Are Not A One-Size-Fits-All Approach

When it comes to developing employees, implementing new programs and initiatives must be crafted in a way to meet your company's unique needs.
3-Point System
Core Professional Development Programs
WHAT WE DO
For the past 25 years, Leading Edge Branding™ has helped thousands of professionals enhance their Visibility, Image, and Performance in the marketplace.
We do this by helping professionals take ownership of building a personal brand via our Core Professional Development Programs, where we custom-tailor programs to fit your organizational needs!
PHILOSOPHY
One common thread we have experienced with our clients has been a desire for growth, which oftentimes calls for change.
Growth or change is not about judgment; it is about awareness.
We offer our clients alternatives in this dynamic change process. In this process, we are recycling, adapting new forms, shapes, and meanings.
HOW WE DO IT
We provide 6 different delivery platforms to align with your organization's goals and values.
- Seminars
- Workshops
- Coaching
- eLearning
- Consulting
- Train-The-Trainers
Endorsements

This is a wonderful evolution for Parker Geiger and his transformational work with the power of Personal Branding. Parker helped me personally to move my career from middle management to executive by helping me understand the core and power of my own brand. He also helped our leaders at AutoTrader become powerful. Work with Leading Edge Branding is crucial to moving leaders forward!
Cory Colten
-Executive Coach Lead

We are adding new ones. Please check back or ask directly by our contact form: Click Here!

We are adding new ones. Please check back or ask directly by our contact form: Click Here!